The Ruins Viral Campaign
Check out this rather neat little viral campaign that Justin.tv is doing to promote The Ruins… Click here.
Some of the people on the webcam have a rather disturbing infliction, though you have to see it to believe it. Just don’t spend too much time chatting… you’ll see what I mean.
From a marketing perspective, I wish I had the programming skills (and the time) to develop (oh, and the money) something like this. It’s pretty simple, and at the same time quite impressive.
Based on the Scott Smith novel, “The Ruins” centers on a group of friends whose leisurely Mexican holiday takes a turn for the worse when they accompany a fellow tourist on a remote archaeological dig in the jungle, where something evil lives among the ruins. View The Ruins movie details.