Cloverfield Sets January Box Office Record

Cloverfield Movie PosterCloverfield, the J.J. Abrams-produced monster movie, earned $41 million over the three-day weekend, according to box office estimates. With Martin Luther King, Jr. Day tomorrow and many of the film’s target demographic free, the movie is set to make a fair amount of money on Monday, too.

The movie only costs $35 million to make (I’ve heard some reports that say $25 million), and combined with the $41 million three-day take means:

  • It has already made more than its production budget
  • It beat out the re-release of Star Wars‘ $35.9 box office weekend that up until now has held the January box office record
  • It beat out Black Hawk Down’s $33.6 MLK holiday weekend record.
  • It goes to show that you can make a high quality film on a low budget.

Congrats to Cloverfield for once again showing Hollywood that you don’t need to spend $150 million to make big action movies.

By Erik Samdahl
Related categories: Box Office
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